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New & Noteworthy
Pharma 2012: Hard Times Before the Harvest
The challenge for 2012 is that many new treatments may not complete the move from 'bench to bedside' in time to plug the yawning revenue gap.
Compliance: Getting Those Ducks in a Row
Pharma must coordinate the efforts of medical, legal, HR, global partners and many other players in the regulatory compliance space to keep itself afloat in choppy seas.
iPad Apps: Are You Content with your Content?
Pharma has become unusually quick to strike embrace the iPad. But the industry's inherent conservatism means it has some way to go to fully milk the device's potential.
Top Medical Innovations 2012
A selection of the recent breakthrough technologies showcased at the Cleveland Clinic's Medical Innovations Summit.
Sales Rep vs. eDetail: Consider the Practice Area
Genentech Runs Voluntary Corrective Ads for Boniva
Close to Home: Is Good Health Communicable?
JP Morgan Healthcare Conference Marked by Uncertainty
Calculating the Cost of R&D: Defending Tufts Research
Humana CEO: Keep People Out of Hospitals
From the EditorWilliam LooneyWas 2011 the End of the Beginning?
Guest Columnist Erik GrebRanbaxy's New Year Resolution
DTCBen ComerPatients: Give It to Me Straight!
Washington Report Jill WechslerFDA's New Look
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