Since coming to FDA at the end of March, Sharfstein has promised aggressive action to ensure food and drug safety; he responded to criticism of FDA's process for regulating medical devices by supporting a review of research requirements for device classes. During the same period, FDA's Division of Drug Marketing, Advertising and Communications (DDMAC) sent letters admonishing 14 drug companies about their inappropriate use of sponsored links on Internet search engines such as Google. The criticism comes from presenting information on drug benefits on an initial posting while requiring at least one click to disclose risks. Marketers contended that FDA was ignoring the communications capabilities of Internet technology, but consumer advocates cheered the policy as necessary for balancing information on drug risks and benefits.
During the swine flu outbreak, Sharfstein authorized emergency access to antiviral drugs and diagnostics, and established response teams under the guidance of Jesse Goodman—the newly named deputy commissioner for scientific and medical programs and acting chief medical officer at the agency—to facilitate development of new vaccines, antivirals, diagnostics, and other products needed in a pandemic. (See "Science and Swine Flu, page, 22.) FDA moved quickly to approve Sanofi Pasteur's new vaccine manufacturing facility in Pennsylvania, and threatened fines and criminal action against anyone seeking to tap into public fears by marketing products that made unapproved claims about preventing or curing influenza.Visible support
Congressional leaders are also seeking to bolster FDA leadership and authority. The Senate moved quickly to confirm Hamburg as FDA commissioner last month, stressing the need for a strong agency to deal with food and drug safety issues. At a very friendly confirmation hearing before the Senate Health, Education, Labor and Pensions (HELP) Committee, Hamburg promised to tackle the challenges arising from the globalization of food and drug production, to strengthen FDA's science base, to review flu vaccine options, and to balance innovation with regulation. She emphasized that she would be the FDA commissioner, and not hand responsibility for drugs off to Sharfstein, as some had speculated. She also displayed some feistiness in her hearing, maintaining that FDA "is the appropriate agency to regulate tobacco," despite objections from Republicans about giving that task to an organization charged with ensuring public health.
Despite concerns about drugs from overseas, some legislators continue to press FDA to take steps to ensure the safety and quality of less costly prescription drugs available abroad. The 2010 budget proposal includes $5 million to support FDA planning for a safe importation program with the aim of making this long-debated policy a reality.