Articles by Edward Tuttle - Pharmaceutical Executive

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Articles by Edward Tuttle

The Fruits of Comparative Effectiveness

Nov 18, 2010
By: Edward Tuttle, Anita Chawla, Dave Nellesen, Justin Works

New CER tools grant payers the evidence they need to control drug costs

Your Patent is About to Expire: What Now?

New research reveals that product attributes are key to designing a post-generic strategy.
Nov 1, 2004
By: Andrew Parece, MBA, Edward Tuttle, Anne Hector

Sometimes the loss of revenue from a branded drug can outweigh the royalty stream from an authorized generic.

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