Articles by Rich Mynahan, Strategic Advisors - Pharmaceutical Executive

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Articles by Rich Mynahan, Strategic Advisors

Pump Up the (Early-Stage) Pipeline

Want to impress investors? Try using public relations to promote your early-stage drugs
Jul 3, 2007

Many companies these days face a real challenge in communicating their value to potential investors: They can't tell investors the story they want to hear, and they don't quite know how to tell the story investors need to hear.

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