Articles by Debra Patt, M.D., M.P.H - Pharmaceutical Executive

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Articles by Debra Patt, M.D., M.P.H

Outcomes Data: A Critical Insight for Market Access

Oct 9, 2013

Real-world pharmacoeconomic data can provide critical insight for maximizing US market access and oncology product differentiation, and should be central to the overall brand strategy of any oncology product

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