Nov 29, 2006
By:
Beth Herskovits
Merck branded spots for HPV vaccine use strategic messaging.
|
Nov 22, 2006
By:
Beth Herskovits
BMS is the first on what's bound to be a long list of opponents in the recent ruling on the definition of "average wholesale price."
|
Nov 22, 2006
By:
Beth Herskovits
Genentech says Tanox acquisition does not signal a shift in strategy.
|
Nov 22, 2006
By:
Beth Herskovits
Industry points to new reports on Part D to blunt new Congressional critics.
|
Nov 8, 2006
By:
Beth Herskovits
Judge defines term ahead of Medicare fraud trial.
|
Nov 8, 2006
By:
Beth Herskovits
Abbott's acquisition of Kos creates a viable contender in the fight for cardiovascular market share.
|
Nov 8, 2006
By:
Beth Herskovits
After decades of disparate attempts to secure supply chains, pharma companies may finally be getting on the same page.
|
Oct 25, 2006
By:
Beth Herskovits
After winning a bidding war for Pliva, the well-positioned generic maker is giving pharma reason to worry.
|
Oct 25, 2006
By:
Beth Herskovits
Emerging countries are expected to drive pharma's earnings next year.
|
|