Articles by Jill Wechsler - Pharmaceutical Executive

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Articles by Jill Wechsler

Washington Report: Waiting for Advice

Companies are increasingly turning to DDMAC for opinions on ad materials. That's a good thing. What's bad is that DDMAC has slowed to a crawl.
Nov 1, 2006

Long turnaround on ad reviews adds new complications to the process of developing marketing plans.

Washington Report: After Plan B: Out of the Quagmire, into the Data

The morning-after pill goes OTC, with some special requirements. But is FDA's drug information system up to the task of tracking how it is used?
Oct 1, 2006

Pharmacists have applauded Plan B's behind-the-counter status, and FDA hints that the drug might pave the way for more pharmacy-only OTC products.

Washington Report: New Partnerships Pursue Old Diseases

A new wave of collaborations between industry, non-profits, and government seeks affordable treatments for neglected diseases around the world.
Sep 1, 2006

The PPP approach asks pharma to identify promising drugs and conduct pre-clinical tests, instead of paying for costly late-stage clinical trials.

Pharm Exec Q&A: A Soft Spot for Whistleblowers

FDA's most aggressive critic in Washington is Iowa Senator Charles Grassley. In this exclusive Pharm Exec interview, he explains where the agency goes wrong—and what he would do to fix it.
Sep 1, 2006

If I ran the FDA, I'd have a Rose Garden ceremony for all the histleblowers in my agency. No one can know where all the skeletons are buried. We ought to honor every one of those patriots.

States Curb Marketing

Aug 1, 2006

Pharma restrictions of sales tactics vary from state to state, creating new compliance challenges.

Washington Report: Hard Evidence

The push for more useful information on medication effectiveness is shaping drug development and reimbursement.
Jul 1, 2006

Pharma companies fear CMS' new Medicare policy will routinely require post-approval studies in order to gain reimbursement for new drugs. CMS says it is expanding payment for "promising but not persuasive" drugs.

Washington Report: Promises to Keep

Congress wants pharma to meet study commitments and disclose research results, but no one is giving FDA more resources to enforce its rules.
Jun 1, 2006

Pharma follow-through? As of September 2005, drug manufacturers had promised to perform 1,200 post-marketing studies. Companies hadn't even started 65 percent of them, and only 200 were completed.

Washington Report: Opportunity Knocks

FDA has finally released its long-awaited list of research opportunities for the Critical Path initiative. Now comes the hard part, as companies learn how to collaborate on projects that will benefit pharma as a whole.
May 1, 2006

The pharmaceutical companies in the Predictive Safety Consortium have agreed to cross-test each other's laboratory methods to determine which are most effective in detecting kidney, muscle, and liver toxicity.

Washington Report: A Warning Trend

Washington's new answer to drug safety concerns is more warnings and more disclosure of undigested data. But warnings can go too far. Haven't FDA's critics ever heard the story of the boy who cried wolf?
Apr 1, 2006

FDA doesn't usually write a black box warning "without some pretty good data," said Robert Temple of FDA's Office of Medical Policy. Overuse of the black box can both dilute its impact and limit access to needed treatment.

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