Articles by Jim Alonso - Pharmaceutical Executive


Articles by Jim Alonso

Jim Alonso

Jim Alonso is chairman and CEO of ASI Business Solutions, based in King of Prussia, Pennsylvania.

Just What the Doctor Ordered
May 1, 2006

Pharma should comply with PDRP. If the program fails, a likely result is state legislation that proves even more restrictive.

CRM The "Ecosystem" Difference
August 1, 2002

Successful pharmaceutical sales and marketing organizations operate much like healthy ecosystems: each interdependent group fills a critical need for the company's growth and survival. (See "Sales and Marketing Ecosystem," ) Yet many pharma com-panies can barely sustain past growth performance, let alone attain a higher level. If the trend continues unchecked, several pharma companies could falter.


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