Articles by Gianfranco Chicco - Pharmaceutical Executive


Articles by Gianfranco Chicco

Gianfranco Chicco

Gianfranco Chicco is a co-founder of the Chandler Chicco Agency.

Public Relations: Damage Control
February 1, 2006

Pharma can start rebuilding credibility by developing a thorough, organized campaign that cuts across all disease categories and the industry as a whole.

Agency Forum: Integrated Communications: Reaching In and Out
November 1, 2002

Just two short decades ago, pharmaceutical communications were largely limited to scientific publications, detailing and advertising to physicians, and cranking out annual reports for investors.


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