Articles by Melinda C. Haren - Pharmaceutical Executive

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Articles by Melinda C. Haren

Melinda C. Haren


Sales and Marketing: Where the Buck Stops
October 1, 2006

Cost-shifting is still one of the favorite tools in almost all employers' cost-cutting toolboxes. But many fear that shifting too many costs to workers will backfire. Low co-pays keep people healthy and on the job: a big return on investment.

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