As overall healthcare costs continue to rise, biopharma companies are under increasing pressure to demonstrate the economic value of their products and justify prices. This has resulted in competing demands for innovative breakthrough medicines and healthcare cost containment. Ken Kaitin, PhD, Professor and Director, Tufts Center for the Study of Drug Development, joined Pharm Exec to discuss how this conundrum is impacting drug developers. Kaitin is chairing a forum on this issue at DIA’s upcoming 51st Annual Meeting in Washington, DC.
Key Findings of the NIAGARA and HIMALAYA Trials
November 8th 2024In this episode of the Pharmaceutical Executive podcast, Shubh Goel, head of immuno-oncology, gastrointestinal tumors, US oncology business unit, AstraZeneca, discusses the findings of the NIAGARA trial in bladder cancer and the significance of the five-year overall survival data from the HIMALAYA trial, particularly the long-term efficacy of the STRIDE regimen for unresectable liver cancer.
The Transformative Role of Medical Information in Customer Engagement
October 3rd 2024Stacey Fung, Head of Global Medical Information at Gilead Lifesciences, delves into the evolving role of Medical Information (MI) in the pharmaceutical industry. Covering key topics like patient engagement through omnichannel strategies, combating misinformation, and leveraging AI to enhance medical inquiries, the conversation with Stacey highlights MI's critical role in ensuring patient safety and supporting drug development. She also shares her professional journey and tidbits for early career professionals on professional development.