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© 2021 MJH Life Sciences and Pharmaceutical Executive. All rights reserved.
© 2021 MJH Life Sciences™ and Pharmaceutical Executive. All rights reserved.
April 08, 2021
Audio platforms provide new opportunities for pharma.
March 24, 2021
On examination of the challenge and strategies, lack of adherence is in and of itself a preventable disease.
March 22, 2021
Aligning meaningful messages across the appropriate platforms headline ways marketers can enhance communication with physicians.
March 17, 2021
Merging strengths of traditional behavioral and attitudinal research, capability enables pharmaceutical field teams to prioritize resources, targets, and outreach strategies.
March 11, 2021
Examining the key biopharma stock numbers and industry trends from a year that challenged the conduct of business and market stability like never before.
February 19, 2021
FDA issues a sharp warning letter rebuking AcelRx Pharmaceuticals for its ”glib and simplistic” messaging on painkiller Dsuvia.
February 08, 2021
Melissa Fellner of AstraZeneca and Leonie Goddard of Veeva, talk to Pharm Exec about how AZ’s mission to transform its digital strategies to better connect with customers.
December 11, 2020
Adoption of digital by biopharma reps has added an element of
flexibility to their engagement strategies, resulting in better communications with HCPs.
December 09, 2020
If telehealth is here to stay, how is the industry adjusting?
December 04, 2020
What the industry has learned navigating the pandemic and what the future holds for field teams.