bill Campbell
Bill Campbell, Regional Sales Manager
T: 773-249-4575
[email protected]
Bill came to Pharmaceutical Executive in November 2007. His eclectic background includes several aspects of the media business, including business-to-business and consumer advertising sales involving print, online, and event sponsorships. He has worked with a wide variety of clients and agencies all across the country to help create multi-dimensional marketing and advertising plans. Bill is based in the Chicago area.
Area covered: West, Southwest, Midwest, and New York state.
Navigating Distrust: Pharma in the Age of Social Media
February 18th 2025Ian Baer, Founder and CEO of Sooth, discusses how the growing distrust in social media will impact industry marketing strategies and the relationships between pharmaceutical companies and the patients they aim to serve. He also explains dark social, how to combat misinformation, closing the trust gap, and more.