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Eric Bishea, Brand Insights Contributor, President, Marketing and Market Access, EVERSANA

EVERSANA

Eric leads EVERSANA’s Marketing and Market Access (MMA) Business Unit, overseeing a team of more than 500 people that deliver 10 unique offerings worldwide, ranging from global pricing strategy to revenue management solutions. He brings more than 30 years of experience across a spectrum of leadership roles in pharmaceutical sales, agency management, and managed care. Prior to EVERSANA, Eric served as CEO of a leading life science marketing and consulting firm. He holds a Bachelor of Business Administration from St. Norbert College.

Articles

Market Access And Treatment Outcomes

Shifting from the volume of data to the value of insights