Jason Kirshenblatt, Brand Insights Contributor, Group Creative Director, CultHealth

From diabetes to women’s health to oncology, Jason has led creative initiatives for several pharmaceutical brand launches. Jason brings his extensive design background to everything he does-driven by the belief that touching the whole process leads to the most successful solutions.


Education: The Creative Differentiator

Everything has an MOA. Bourbon has an MOA. There’s nothing unique about that. What’s differentiating is the benefit associated with the molecule’s MOA.