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Addressing the challenges faced by Global Medical Affairs teams and how they can find balance to create maximum value for their organizations.
Medical Affairs teams communicate and generate medical evidence to help healthcare decision-makers make informed choices that improve patient health outcomes. With increasing digital and scientific innovation and availability of data, Medical Affairs teams are playing an increasingly important role as a strategic decision-maker, along with the Commercial, Market Access and Research and Development functions within pharma companies.
With increased globalization over the last decade, Medical Affairs teams are also becoming more global and commonly have Global, Regional and Country teams. There are several challenges truly Global Medical Affairs (GMA) teams face, including:
Global Medical Affairs organizations need to find the appropriate balance between Global efficiencies and Local requirements to create the most value for their organizations. Achieving an appropriate balance between Global and Local Medical Affairs processes, systems and tools produces a large return on investment for leading pharma companies. At Two Labs, we have identified 7 best practices that will help to achieve an optimal Global-Local Medical Affairs organization:
Finally, there is no “one-size-fits-all” approach to achieving an optimal global-local Medical Affairs organization, and it is important to take into account local dynamics when globalizing. It takes time, especially in companies with well-established local teams where achieving an optimal balance often takes longer (3 years or more). However, achieving a more optimal global-local balance will make for more productive Medical Affairs teams that are able to operate cohesively well into the future.
Erin O'Hare, Principal at Two Labs