Ira Studin, PhD

A business framework for pricing and broader brand strategy.

Writing at the intersection of managed markets and the pharmaceutical industry.

How biopharma manufacturers can address extreme pricing of novel rare disease medicines and build legitimacy into commercialization to avoid an industrywide crisis.

Ira Studin takes a look at how pharma manufacturers can address extreme pricing and build legitimacy into commercialization to avoid an industry-wide crisis.