Ed Schoonveld

Ed Schoonveld is a Managing Principal at ZS Associates.

Articles by Ed Schoonveld

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Going Beyond Lip Service on Value

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Providing evidence for a strong value proposition to each of the access journey decision makers needs to be weighed against the risk of clinical trial failure, cost of investment, and launch timing. Ed Schoonveld outlines how a pharma company can analyze and rejuvenate its decision process.

The WHO Fair Pricing Forum

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Ed Schoonveld reviews the key topics discussed at the World Health Organization's second Fair Pricing Forum, held in Johannesburg, South Africa last month.

Drug Price Controls: “Red Meat for the Left” or Russian Roulette?

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Kaiser’s August healthcare poll results should put all on high alert given public sentiment and the rhetoric of the political season. Ed Schoonveld sounds the alarm and offers four initiatives to stall the surge towards government intercession on escalating prices.

The Market Access Timing Dilemma

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Ed Schoonveld highlights the wait confronting lung cancer patients seeking Opdivo in the UK. Can we find room for compromise?

Finding and Funding the Cure for Alzheimer's Disease

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Positive early stage trial results for Biogen’s aducanumab has renewed hope for effective solutions for Alzheimer's Disease, but many challenges remain in finding and funding new treatment, writes Ed Schoonveld.

Can Payers and Drug Industry Agree on Real Value?

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Recent developments in the pharmaceutical industry give the strong impression that both payers and industry are struggling to understand what represents “value” to customers, writes Ed Schoonveld.

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