
Earning the Public Trust—and Keeping It
Published: | Updated:
The industry needs credibility with consumers to make a spoonful of risk go down. So how does pharma speak to top concerns?
Margaret Mueller, Leo J. Shapiro & Associates

The industry needs credibility with consumers to make a spoonful of risk go down. So how does pharma speak to top concerns?

Published: March 1st 2008 | Updated: November 15th 2020