Maya Desai

Articles

New Standards for First-to-Launch Players

While COVID-19 has shifted some of the rules, research reveals that practice changes were already afoot for market newcomers.

Research Reveals New Launch Standards for First-to-Launch Pharma and Biotech Companies in the U.S.

While COVID-19 has shifted the rules of the healthcare industry, research shows there was already progress on changes being made for how pharma companies are launching products.