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Pharma Pulse 6/12/24: Challenges in Oncology Trials, The Role of AI in Patient-Pharmacist Interactions & more


The latest news for pharma industry insiders.

Challenges in Oncology Trials: Analyzing Endpoints

In part 1 of this video interview, Marc Buyse, founder, and Sebastien Coppe, CEO; both of One2Treat discuss the importance of designing oncology studies with multiple outcomes and how it can benefit patients.

Balancing Trust and Technology: The Role of AI in Patient-Pharmacist Interactions

At ASHP Pharmacy Futures 2024, Casey Olsen, PharmD, explains that AI can affect patient trust in providers, with implications for the importance of learning to balance use of technology with human elements in clinical settings.

Improve Site Experience with Data-Driven Protocol Design

Do you know what challenges are encountered by sites when operationalizing study protocols? In this webinar, learn how specific protocol design elements impact sites’ perception of burden and how this information can be used to improve site experience.

What the Apple-OpenAI Deal Means for Four Tech Titans

Deal strengthens OpenAI’s position, raises questions about startup’s relationship with Microsoft—and is a setback for Google.

Walgreens and KFF’s Greater Than HIV Join with Community Partners to Offer Free HIV and STD Testing on June 27

Walgreens and Greater Than HIV, a public information initiative of KFF, are teaming up with health departments and community organizations to offer free rapid HIV testing in more than 550 Walgreens stores on June 27 in the largest coordinated National HIV Testing Day event.

Chiraag Bhadana, MBA on LinkedIn:

Is AI the Key to Unlocking a New Era of HCP Engagement?

Excited to share this collaboration with Joe DeLuca on this piece that dives into the rapidly growing role of AI in HCP communications. I think we're only scratching the surface of what's possible.https://lnkd.in/gtB5f5yN

What are your thoughts on the potential and the pitfalls? How will AI reshape your approach to HCP engagement?
#AI #Pharma #HCP #FutureOfWork #Innovation

Thanks to Miranda Schmalfuhs for the opportunity!

Have news you want us to share in Pharma Pulse? Reach out to Social Media Editor Miranda Schmalfuhs