Francis Pollaro
Articles
Post-Pandemic HCP Access: Q&A with Dan Rizzo, Vice President of Veeva Global Business Consulting
What’s changing in post-pandemic HCP access? Veeva’s vice president of global business consulting unveils the latest data.
Q&A with Bridget Seay, epocrates’ Executive Director of Customer Experience & Commercial Consulting
Q&A addresses patient care and leads to digital solutions like telehealth as a strong delivery vehicle and an opportunity for marketers.
Let’s Get Social: The Ascendancy of Social Media to the Top of the Media Mix
Fran Pollaro talks with Amanda Powers-Han, chief marketing officer at Greater Than One, a full-experience marketing agency dedicated to healthcare, about what’s trending in early 2023 for pharma media mixes.
Social Media’s Complex Climb
As new channels enter healthcare conversation mix, engagement strategies are changing.
State of Financing Deals and Go-to-Market Strategy in Biotech: Q&A with Timothy Moore and Jack Mycka, Indegene
Fran Pollaro chats with with Indegene's Timothy Moore, Senior Vice President, Emerging Biotech and Key Accounts and Jack Mycka, Vice President, Enterprise Medical Solutions and Emerging Biotech.
In Flux: The Sales & Marketing Outlook for 2023
Pratap Khedkar, CEO of ZS, a management consulting and technology firm focused on transforming global healthcare, shares his perspective on what 2023 holds for the sales and marketing vertical.