Marylyn Donahue

Articles

Last Call To Enter 4A’s 2016 Partner Award in Health & Wellness & Five Winning Strategies To Guide You

The venerable American Association for Advertising is welcoming the return of its prodigal son-the healthcare agency and its clients-by including a Health & Wellness category in its 2016 Partner Award. Marylyn Donahue reports.

4A's Partner Award Pushes Healthcare Agencies Into the Spotlight

Healthcare agencies are being given a place at the table at ad industry’s top award shows. And while not close enough to rub elbows with the Don Drapers and Peggy Olsons of the ad world, at least they’re being invited, writes Marylyn Donahue.