Tealium, a customer data platform (CDP), today announced the launch of its industry-first Tealium for Pharma solution.
This verticalized platform is specifically designed to fully automate an improved customer experience for pharma audiences while accounting for the industry's ever-evolving privacy and security regulations.
Due to the vast amount of customer touch points with pharma companies, data analysis and privacy compliance are often managed in fragmented silos. Tealium for Pharma's data-first offering integrates and automates data for each of those touch points across channelswhile meeting HIPAA compliance.
Beyond the Scrubs: Understanding Healthcare Providers as People for Increased Engagement
March 28th 2024The benefits of adopting a humanized approach to healthcare provider marketing extend across the healthcare spectrum, enhancing engagement rates, brand loyalty, and marketing ROI, while also driving better outcomes for patients.
Transforming Cancer Care: Data, AI, and Patient-Centered Care
July 20th 2023Join us as Mohit Manrao, SVP and head of US oncology at AstraZeneca, shares his patient-centered approach to transforming cancer care, bridging the gap between innovative science and tangible patient outcomes across all populations on a global scale.