Authors


David S. Thompson

Latest:

Navigating Unplanned Value Inflection Points in International Alliances

Dealing with significant unplanned events in alliances is important work. It's is critical to maintain the ongoing health of the alliance by applying sound governance principles and minimizing the disruption to normal operations wherever possible. So how can you stabilize your ships in rough seas?


Kelly J. Eads

Latest:

Navigating Unplanned Value Inflection Points in International Alliances

Dealing with significant unplanned events in alliances is important work. It's is critical to maintain the ongoing health of the alliance by applying sound governance principles and minimizing the disruption to normal operations wherever possible. So how can you stabilize your ships in rough seas?


Linda Rorick-Kehn

Latest:

Navigating Unplanned Value Inflection Points in International Alliances

Dealing with significant unplanned events in alliances is important work. It's is critical to maintain the ongoing health of the alliance by applying sound governance principles and minimizing the disruption to normal operations wherever possible. So how can you stabilize your ships in rough seas?


Darrin Lang and Larry Egan

Latest:

The Benefits of IT Outsourcing in Life Sciences

From lightweight ERP work, to break fix services, to infrastructure- how start-up life sciences organizations, or those new to the outsourcing model, are benefiting from the use of IT partners.


Rasim Shah

Latest:

Don't Be a COVID Copycat: Digital Engagement is Not Enough

Even before COVID-19, over 50% of pharma companies were piloting or using virtual and live remote e-detailing as standard practice. Companies need to go further to have a real impact, writes Rasim Shah.



Ali Mosawi

Latest:

Iraq: Stabilizing a Growing Market

Ali Mosawi writes about the misconceptions of Iraq's often inhospitable landscape, the essential role of international expertise in driving growth, and how the sector has adapted to meet the challenges of the COVID-19 pandemic.


Amber Salzman, Ph.D.

Latest:

COVID-19: Testing Biotech's Ingenuity in New Ways

Startup biotechs need to ensure that life-changing and potentially lifesaving treatments continue to be developed in in the midst of the COVID-19 pandemic. Ohana Biosciences' Amber Salzman outlines how her company is


Stephan Schurz, Dr. Fangting Yu

Latest:

How to Leverage Pricing Governance to Safeguard the Topline

While crucial, product-level brand strategies or launch strategies are not sufficient to ensure the long-term success of a product. Best-in-class companies are set apart by their internal pricing governance, write Stephan Schurz and Dr. Fangting Yu.


Ken Ribotsky

Latest:

Making the Most of Social Media (Within FDA’s New Guidelines)

Pharmaceutical companies have begun using social media for business needs and promotion, yet have been hesitant to become too engaged since the FDA’s stance on social media activity remained unclear.


John Pagliuca and Prasad Dindigal

Latest:

How Life Sciences Companies Can Promote Greater Medication Adherence During COVID19

Life sciences companies have an essential role in partnering with providers to deliver targeted communications about medication efficacy and adherence – not only where COVID-19 is well-established, but alsoin areas of emerging risk.


Sandor Schoichet

Latest:

A Sustainable Response to COVID-19

Three areas critical to ensuring meaningful long-term action.


Travis Leonardi, RPh, CP, and William Kirsh, DO, MPH

Latest:

Drug Development in Wartime: Driving Tomorrow's R&D Decisions with Today's COVID-19 Data

The only way for pharma companies to know where to focus their COVID-19 R&D efforts is for the industry to have access to real-time, real-world evidence of what’s working to keep people alive, write Travis Leonardi and William Kirsh.



John Fox and Mark O'Neill

Latest:

A Better Path to Payer Insights

Payers have transformed the competitive marketplace, and biopharma companies need to regain their position as the authority on their products. To do this, they must establish new ways to anticipate, identify, and react to payer impressions of relevant evidence as they occur.


Stephen Frost

Latest:

Is Pharma Too Introspective to be Truly Innovative?

Every major pharma company undertakes some form of diversity and inclusion work. However, that doesn’t mean it’s reaching the decision-makers, writes Stephen Frost.


Matthew Sussman

Latest:

Coordinating Data and Analytics Ownership with Payers and Providers

Matthew Sussman explores strategies for facilitating access to the timely patient data and analysis needed for successful value-based agreements between manufacturers, payer and provider organizations in 2020 and beyond.


Peter Harbin

Latest:

How to Ride the Data Wave When Launching a New Drug

How exactly do pharma companies account for a gap between their hopes for a new drug and reality? Peter Harbin reports.


Rebecca Cotton

Latest:

COVID & Chronic Disease: Meeting the Needs of Vulnerable Patients

Pharma companies are in a unique position to support and educate at-risk populations through patient services hubs.


Callum Hawes

Latest:

Make Content Work Harder from Start to Finish

A centralized platform for assets supports the industry’s need for a greater volume of more diverse content, writes Callum Hawes.



Holly Hitchen

Latest:

Keys to Successful Virtual Medical Meetings

With medical meetings and congresses going virtual in the face of COVID-19, how do pharma companies put together a strategic plan for a new format that meets goals while remaining sensitive to the broader environment?


Arda Ural, PhD

Latest:

Navigating the Recession and Patent Expirations

Pharma is built to overcome, but focus on fundamentals remains key.


Robert Adler, Brand Insights Contributor, Founding Strategic Partner, CultHealth

Latest:

Digital Engagement With Physicians and Other Healthcare Professionals

Whenever you hear “tried-and-true” used to describe a strategy, tactic, workshop, or any other fundamental step required to achieve market domination-ask the speaker what year it is.


Andrew Schorr

Latest:

Niche Online Programming Amid COVID-19 for Oncology Pharma

Cancer patients are now utilizing online programming made available by Patient Power as a source for expert analysis.


Chance Scott

Latest:

Evolve the Role of Reimbursement Policy to Meet the Needs of the New Market Access Ecosystem

Chance Scott shares insights on the benefits of evolving the role and integration of your reimbursement policy team to serve as market access partners and propellants, as well as the best practices for how to do so.


Kathryne Kirk

Latest:

The Myth of Skyrocketing Drug Prices: A Closer Look at The US Gross to Net Problem

While there has been an increase in discourse concerning drug pricing transparency in recent years, there is still a degree of misunderstanding. This is due to the healthcare industry's numerous stakeholders and their compelling interests. This research done by Guidehouse aims to clear the picture.


Erik Sabot

Latest:

The Myth of Skyrocketing Drug Prices: A Closer Look at The US Gross to Net Problem

While there has been an increase in discourse concerning drug pricing transparency in recent years, there is still a degree of misunderstanding. This is due to the healthcare industry's numerous stakeholders and their compelling interests. This research done by Guidehouse aims to clear the picture.


Joseph Black

Latest:

Pricing for Rare Disease and Curative Therapies: What’s Fair?

There has been a considerable amount of attention given to the rising costs of pharmaceutical and biotechnology therapies in the US. In early 2020, Charles River Associates conducted this research to determine what "fair" prices would be for these therapies.


Matthew Majewski

Latest:

Reducing Prescription Drug Costs for Seniors: The ABCs of ASP for Part D

Outlining the steps to a payment approach for Medicare Part D drugs that provides savings for patients.