Authors



Linda Mayer

Latest:

How to Conduct More Impactful Patient and Caregiver Advisory Boards

Looking to hold an advisory board? Here are a few suggestions.


Michelle Sims

Latest:

Three Ways to Close the Urgent Talent Gap

The industry has struggled to recruit talent for years, and the challenge is only getting more difficult. Pharma companies need to recruit differently.


Datacubed Health

Latest:

Patient Experience Breakthroughs: Leveraging the Latest Digital Tools and Techniques to Optimize your Patient Experience Goals

Learn how breakthrough patient experience strategies can help achieve your study goals in this upcoming webcast. Lead by renowned neuroscientist and behavioral economist Dr. Paul Glimcher, it’s the one webcast this year your team can’t afford to miss. Live: Tuesday, May 19, 2020 at 1pm EDT | 12pm CDT | 10am PDT On demand available after airing until May 19, 2021.


Sonia Fiorenza

Latest:

Recruiting and Retaining Talent Is the Biggest Challenge Facing the Pharmaceutical Industry

Recent increases in employee burnout and turnover must be addressed.



Michelle Bridenbaker, RN, MBA

Latest:

Making an Impact in the Era of Disinformation

With increasing cases of disinformation across social media blurring the lines of what’s credible and real, how can pharma break through the noise and build back public trust?


Gagen MacDonald

Latest:

Flip the Script

Life sciences transformations rarely fail because of what was in the plan. They fail because of what was not. Explore five trends that will determine their success in coming years.


Chris Driver

Latest:

How Unified Platforms are Reshaping Clinical Trial Economics

The traditional approach to trial management relies on a mix of solutions that often become siloed and difficult to integrate.


Sean Winslow

Latest:

The Challenges of Worker Qualification Management in Pharma

Life sciences companies uniquely tasked with meeting continuous and complex compliance-reporting requirements.


Ann Taylor, MD

Latest:

A Generational Opportunity for Talent Pipeline Development

COVID-19 creates a unique chance to refocus STEM strategies.


Nate Wible

Latest:

How to Connect with HCPs More Effectively

Regardless of engagement mode pursued, personalization is the key.


Fiona Huzarski

Latest:

Recruitment Lessons from the COVID-19 Pandemic

Fiona Huzarski outlines four key recruitment lessons that pharma can take from the coronavirus crisis and use to move forward and thrive.


Mark Corbae

Latest:

Crisis Communication Plans in Pharma

The pharmaceutical industry must have crisis communications prepared now to anticipate unforeseen events—especially those that impact public trust.


Jonathan Welte

Latest:

China’s Trial Advantage: Tracking Nation’s Growth in Pharma Innovation and Global Investment

A look at China's emergence as a hub for novel treatment pursuits—and ways international investors can best capitalize on the favorable research trajectory.


Sujay Jadhav

Latest:

Fail Fast, Save Smart: A Silicon Valley Approach to Drug Development Could Cut Costs and Improve Access

By using real-world data (RWD) and the insights derived from it, real-world evidence (RWE) earlier in research and development, drugmakers can make more informed decisions and reduce the financial risks that drive up drug prices.


Sabine Hain

Latest:

Clues on Equity Engagement Levels

A survey of 18 biopharmas, measuring their scope and implementation across key health equity dimensions and activities, uncovers useful context as companies seek better alignment of these goals with overall strategy.


Courtney Billington

Latest:

Restoring Hope in Mental Illness Is a Collective Mission

The importance of equitable approaches to diagnosis and treatment.


Peter Madrid

Latest:

The Promise and Peril of AI in the Physical World

The use of artificial intelligence (AI) in drug development has been hampered by issues that have caused a gap between AI’s potential and its full utilization in this space.


Claus Møldrup

Latest:

The 90/10 Issue: Bridging the Gap Between Pharma Focus and Patient Needs

The pharma industry claims to be patient-centric, but, asks Claus Møldrup, how can this be the case if the evolving user experience isn’t always at the forefront of the industry's mind and informing decisions?



Scott Braunstein

Latest:

From Concept to Commercialization: Pushing the Envelope

Disruptive strategies are essential to grow the pharma industry.


Hugo Lidbetter

Latest:

Environmental Sustainability in the Life Sciences Sector: Embedding Change

For many years, high energy use and its impact on the environment by businesses within the life sciences sector had been generally overlooked in national and global efforts to combat climate change. But with “carbon neutrality” the new buzzwords, how is the sector embracing this push for change?


Irfan Qureshi, MD

Latest:

Powering Pipelines Forward: Approach Science Differently

Why tapping the value generated for the next set of therapies is critical.


Adam Zhang Yu

Latest:

Exploring Biopharma's Dealmaking Terrain, Roadmap in China

A surge in biotech startup out-licensing deals from the country are paving the way for increased IPO and M&A activities.


Sikich

Latest:

Paving the Path to IPO: How to Build Compliant Financial Systems and Processes

Thursday, April 28, 2022 at 11am PDT | 2pm EDT Are you ready for the challenges of going public? Whether you are a fast-growing biotech company or are currently public and looking for SOX compliance, this webinar will cover how to set up scalable and compliant financial processes.


Matt Wilson

Latest:

The Future of Obesity Pharmacology: Bridging Evidence Gaps with a New Model for Clinical Registries

The challenges in obesity research are significant, but the opportunities for innovation are equally profound.



Kirstan Summers

Latest:

Reimagine Thought Leader Identification: Finding Enrollers and Educators

Key opinion leaders may not be hard to find, but they are very hard to engage because everybody wants a piece of them.


Alan Marcus

Latest:

Changing the Paradigm in AI Implementation

How pharma companies can reduce the risk of failure with AI-based innovations.

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