Webinar Date/Time: Wed, Aug 28, 2024 11:00 AM EDT
Dr Peter Wahl, MLA, MS, Global Head of Scientific Affairs at CorEvitas, part of the PPD clinical research business of Thermo Fisher Scientific, covers key considerations for choosing registries.
In the pharmaceutical industry, patient engagement should be centered in health education, communication, and strategy during drug discovery and throughout the product lifecycle. Cheryl Lubbert, CEO of Reverba, discusses the importance of a patient-first mindset in the industry.
As HCPs continue to face time constraints and information overload, delivering relevant and personalized content becomes increasingly critical.
The recent shift in Health Economics and Outcomes Research functions across major pharmaceutical companies highlights a lack of understanding of its value.
As the digital medium poses new threats to brand equity and public safety for pharma, what can drugmakers do to better balance its essential communications benefits with the risks?
Importing drugs from Canada may increase the risk of US citizens being exposed to unsafe medicines.
To maximize the potential of innovative therapies in the Chinese market, it’s important to have a holistic view of the full range of options and levers, prioritize and sequence the ones with the highest impacts, and develop an integrated strategy tailored to address the country’s unmet needs.
Encounters with healthcare providers (HCPs) requires diligent preparation. Beyond understanding the value of the therapies you're offering, all touchpoints and conversations are of the highest importance - through sharing research, new ideas, and how you can support HCPs, you gain valuable, relevant insights that inform your relationship with HCPs and help them blossom.
Amy Butcher evaluates the current treatment options for prostate cancer and the looks to the future as clinical outcomes evolve.
In this video Akeel Williams, VP of Strategy and Operations, Manufacturer Solutions, explains how GoodRx uses data to continuously improve its platform for patients and providers.
Bridging the gap in data utilization and knowledge/learning management is crucial for successful drug development.
Companies recognize that their success with digital starts with accurate customer data, but many struggle to manage the overwhelming volume of different data types from hundreds of sources.
Here’s how pharma businesses can speed the handling of adverse events, reduce costs, improve patient safety and spur growth through pharmacovigilance automation.
Lofaso discusses strategies that biotech companies can take once its time to make the big push.
As the physical products we use evolve to become increasingly complex, traditional products liability frameworks may not always fit to provide remedies for harm that can result from using novel product types.
The era of big pharma as product-first companies must end, as services become the larger priority.
As social media continues to influence healthcare communication, it presents both challenges and opportunities for the pharmaceutical industry. In this interview, Jennifer Harakal of Canopy Life Sciences discusses balancing compliance with effective digital engagement to build trust and facilitate meaningful healthcare conversations.
Pharma companies are struggling to maintain a high level of cybersecurity amidst the pandemic.
If you wish for your team to be diligent, innovative, and collaborative, you must first exhibit these traits yourself
Pharma companies may benefit from meeting challenges and embracing small molecule drug discovery.
The regulatory environment has become increasingly supportive of multi-indication development.
Conferences, congresses, and the digital discussions kicked off by those events create a halo effect that amplifies scientific information more so than other scientific activities.
Traditional approaches to HCP segmentation are no longer sufficient. The challenge now is to maintain personalization at scale while managing large territories and diverse customer bases.
How life sciences companies can design an effective operating model for DOL engagements.
Utilizing natural language processing technologies to improve search capabilities and advance the development of therapies.