Inefficiencies: Cutting Through the Jungle

Gopal,Kevin;

Article

Pharmaceutical Executive

September 1, 2001

Pharmaceutical Executive

Pharmaceutical Executive-09-01-2001

Volume0

Issue 0

Inefficiencies: Cutting Through the Jungle

Author(s):

Kevin Gopal

Berlin-The German healthcare system is ailing, and politicians are too timid and inefficient to do anything about it, according to the Verband Forschender Arzneimittelhersteller (VFA), Germany’s pharmaceutical industry trade association.

Articles in this issue

Profits and Promotion Under Attack

New Playing Fields

Inefficiencies: Cutting Through the Jungle

Legislation: EC Proposes Changes

Flexing Their Budgets: Big Pharma Spend Trends

Media Mix Town Meeting 2001: Much Ado About Media

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Inefficiencies: Cutting Through the Jungle

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