
|Articles|September 1, 2001
- Pharmaceutical Executive-09-01-2001
- Volume 0
- Issue 0
Legislation: EC Proposes Changes
Author(s)Kevin Gopal
European Union-Both prescription and over-the-counter (OTC) industry sectors have welcomed the long-awaited proposals to overhaul EU pharma legislation.
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Profits and Promotion Under Attackalmost 25 years ago
New Playing Fieldsalmost 25 years ago
Inefficiencies: Cutting Through the Junglealmost 25 years ago
Flexing Their Budgets: Big Pharma Spend Trendsalmost 25 years ago
Media Mix Town Meeting 2001: Much Ado About MediaAdvertisement
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