
|Articles|February 1, 2001
- Pharmaceutical Executive-02-01-2001
- Volume 0
- Issue 0
Neurology's Broader Promise: An Exclusive Interview with Christopher Reeve
Author(s)Wayne Koberstein
During our conversation, Reeve pushes an even broader agenda: getting pharmaceutical companies to realize the huge market potential in spinal-cord research for a host of neurological conditions. He implores companies to put their attention, and their investment, into enterprises that are creating breakthroughs in new technologies promising wide therapeutic application.
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Articles in this issue
about 25 years ago
The Top Ten Marketing Challenges in Neurologyabout 25 years ago
A Right to Dreamabout 25 years ago
Woman With a Mission: Pfizer's Lisa Egbuonu-DavisNewsletter
Lead with insight with the Pharmaceutical Executive newsletter, featuring strategic analysis, leadership trends, and market intelligence for biopharma decision-makers.
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