Patient Engagement

Almost a year since the start of the pandemic, it’s clear a new medical vision is taking shape—one focused on serving patients now, solving procedural issues later.

Telemedicine is definitely here to stay, but recent study may offer clues on its sustaining power.

Samit Hirawat, chief medical officer at Bristol Myers Squibb, talks about his leading role in BMS’ $300M, five-year plan to expand its efforts in health equity and his career-long commitment to putting patients first.

If telehealth is here to stay, how is the industry adjusting?

While patient support providers play an important role in keeping patients on therapy, biopharma companies have a great opportunity to push analytical sophistication beyond what many of these providers currently offer.

Oral solid dose formulations (OSD) continue to lead the market as a preferred dosage form. To gain better insight into drug dose delivery technology trends, Laura Child spoke to leaders from five top contract development and manufacturing organizations to find out what is on the horizon for patient-centric drug delivery.

Improving the patient experience for those with orphan diseases through a patient-first approach.

The importance of life sciences companies focused on rare diseases to take early steps to bridge connections with patients, caregivers, and healthcare providers.

Jo Fearnhead-Wymbs discusses how and why amplifying the patient voice is driving change in the industry for the better.

Therapeutic companies that work with rare diseases must take early steps to build relationships with patients, caregivers, and HCPs.

How ramped-up support and educational services have helped bridge the chasms and ease fears along the patient care continuum.

A look at best-practice approaches to aligning the strategy and design of hub service models with preparations for market entry of a new therapy.

The role of advanced data technologies in reducing hurdles.

Launching a product soon? Here’s how to think about strategy and design for your patient services program.

A look into the complex battle between pharmaceutical manufacturers and payers for balance between medication access and budget management.

Report highlights how oncology practices are becoming more virtual-oriented in light of the global pandemic.

Pharma companies are in a unique position to support and educate at-risk populations through patient services hubs.

David Logue sees the industry adapting to address medical needs and deliver treatments to patients in ways that afford greater personal empowerment.

Involving patients more meaningfully in the industry's activities means getting more serious about their emotional wellbeing.

While commercial websites can employ analytics to gain better snapshots of their visitors, pharma faces far greater challenges in using technology as a way to track and understand its consumers.

Patient support program providers should incorporate new technologies for more effective processes, but this should be matched with empathy, human connectivity and personalized clinical interventions, writes Tommy Bramley.

Changing customer preferences and a growing need for specialized knowledge are challenging the traditional scope of the medical affairs function. Learn about six ways pharma MA departments can drive more collaborative relationships with caregivers.

Perspectives from big pharma and the rare disease space on how patient advocacy is evolving as a corporate function.

Working group explores the challenges of patient support programs (PSPs) and market research programs (MRPs) for pharmacovigilance (PV) professionals-and solutions currently being put into practice.

Providers of patient service solutions for pharma companies share insights on the nuances of the "consumer' connection and the shifts taking place in making patient-centric programs and tools more alive for patients.