Authors


William Smith

Latest:

Biopharma’s Role in Transforming the Oncology Marketplace

Biopharma must step up amidst growing oncology market.


Kaitlyn Ramirez

Latest:

Unlock Real World Evidence with Pragmatic Data Governance and Quality Practices

How companies are leveraging Real Word Evidence to evaluate therapies under real world conditions in a broader population at a lower cost than using Randomized Clinical Trials.


Matthew Froestad, SVP, Client Services, Snow Companies

Latest:

Beyond Awareness: Modeling Shared Decision-Making in Patient Communications

When patients struggle to see a positive path forward, modeling a constructive journey can give them the confidence they need.


Heather Brady

Latest:

Recent Federal Circuit Developments in Patent Licensing

Understanding of recent legal developments can help companies avoid infringement.


Diogo Rau

Latest:

Digital Tools are Key to Advancing the Tech Revolution in Pharma

Their integration across enterprise remains pivotal driver for success.


Roshel Jayasundera

Latest:

Impact, Access, and Scale: The Potential of India’s Pharma Market

Country is poised to offer growth-channel opportunities for global pharma companies ready to scale access, innovation, and profitability.


Aurelien Guichard

Latest:

Strategic Realignment for a Better Future 1

In adjusting to the long-term aftershocks from the coronavirus pandemic, pharma companies will need to focus on change in three core areas.


Kostja Paschalidis

Latest:

The Future of Personalized Medicine Hinges on Pharma Executives Revolutionizing Business Models

The era of big pharma as product-first companies must end, as services become the larger priority.


Katie von der Weid

Latest:

The Growth of International Arbitration in the Life Sciences Sector

In an unpredictable world, international life sciences collaborations can lead to misunderstandings and enforcement challenges, making an effective dispute resolution mechanism an essential risk management tool.


Donald Macarthur and Dr. Meriem Bouslouk-Marx

Latest:

Efficacy Controversy Hits European COVID-19 Vaccine Rollout

Donald Macarthur and Dr. Meriem Bouslouk-Marx discuss post-approval findings of national committees in Europe charged with deciding the best strategy to use a new COVID-19 vaccine in their populations.


Lauren Willis, Brand Insights Contributor, PharmD, BCOP Director, Clinical Strategy Hematology/Oncology, Medscape Education

Latest:

The Need for Digital CME for Physicians Treating Patients with CLL

In the rapidly changing fields of medicine, such as hematology/oncology and specifically with respect to the management of patients with chronic lymphocytic leukemia (CLL), education is a key component of keeping clinicians current on changes to treatment paradigms.


Jason Altman

Latest:

Enhancing Supply Chain Resilience amid Complexity in Pharma and Medical Devices

The growing complexity of supply chains necessitates the adoption of collaborative planning processes and capabilities such as S&OP and S&OE.


Rohit Gupta

Latest:

To Build AI Maturity, Start With Quick Wins

Companies must determine the right ways to utilize AI.



Bertrand Ducrey

Latest:

The Importance of Collaborative Business Models for Drug Development

Insights and examples of how collaborative efforts can lead to the development of innovative therapies that target unmet patient needs.



Gejaa Gobena

Latest:

Dynamic Compliance: The Best Defense for Pharma

A proactive and tailored compliance department—with the nimbleness to adapt strategies on the fly—is a critical shield for life sciences companies during government investigations.



Ferry Tamtoro

Latest:

How Agile Practices Can Enable Faster, Better Digital Health Products

Providing ultimate value to stakeholders remains key in new style of development.


Justin T. Fleischacker

Latest:

As Pharma Continues to Adapt to AI, the POSA Standard will Need to Equally Adapt

U.S. patent law will have to adapt to the use of AI in the life sciences industry.


Stef Schutte, PharmD, MSc

Latest:

How Regulatory Affairs Is Shaping Tomorrow’s Innovation Landscape

As regulatory reform continues to evolve in the US and Europe, the role of regulatory affairs is poised to help shape the more personalized treatment landscape on the horizon.


William Kimmerle

Latest:

Building Pharma and Lab Spaces in New Jersey 2021–Adapting to Changing Needs

NJ can regain leadership in pharma by offering modern lab spaces for biotech and other lab-based growth companies.


Justin VanNest

Latest:

Making the Case for Early-Stage Commercial Analytics

Analytics capabilities are no longer a nice-to-have, but a necessity to build and maintain a successful business and competitive edge.


Meg Rivers

Latest:

Q&A with Amy West, Head of US Digital Health & Innovation Strategy at Novo Nordisk

Amy West, Head of US Digital Health & Innovation Strategy at Novo Nordisk, shares her insights on fostering collaboration, embracing change, and her compelling vision to revolutionize digital transformation and innovation in the field of healthcare.


Jerry V. Gross

Latest:

Health Tech Companies Lead Charge for Greater Access

Stay-at-home orders during the pandemic forced a shift in patient preferences—and the pharma industry has responded.


Jack Mycka

Latest:

Policy Reforms for Orphan Drugs

Outlook for orphan PRMA environment in the US, EU4, and UK.


Dan Donovan

Latest:

HCPs & Virtual Meetings: What We Learned

Addressing the challenges created by virtual meetings with HCPs, what we have learned about virtual meetings so far, and a look into the future.


Kiana Dixson

Latest:

Addressing the Knowledge Gap in Biologics & Biosimilars: Is a Board Certified Biologics and Biosimilars Program the Answer?

Life sciences professionals will need to keep up with market demand for biologics and biosimilars.


Mark Miller

Latest:

Delivering Brand Relevancy through Connected Data and Analytics

How a large, global biopharma company is leveraging a data-linking strategy to power insight-generation tools and techniques—and supporting customers through their journey with dynamic personalization and modular content.


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