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Advertisement

Pharmaceutical Executive-05-01-2009

home / journals / pharmaceutical-executive / pharmaceutical-executive-05-01-2009

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The Shakeout

Ben Bonifant
May 1st 2009
ArticleFeatures

When it comes to licensing in this market, there are winners and losers. Learn the new rules of the game.


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Weathering the Storm

May 1st 2009
ArticleColumns

Marketers must stress that maintaining good health behaviors is one of the best things people can do to survive a down market.

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