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© 2020 MJH Life Sciences and Pharmaceutical Executive. All rights reserved.
© 2020 MJH Life Sciences™ and Pharmaceutical Executive. All rights reserved.
December 06, 2006
Pfizer, Novartis--and even Merck--are putting the past behind them, and moving forward with COX-2 innovation.
Possible sale of medical nutrition unit would not mark change in business model for the diversified drug maker.
Pfizer's torcetrapib blow shifts cost-cutting measures into overdrive, causing all of industry to reevaluate staffing, marketing spend, and the viability of a potential cardiovascular breakthrough.