Pharmaceutical Executive-05-07-2008

Pharmaceutical Executive

J&J Drops 400 in Biologics

May 07, 2008

News Analysis

0

0

Marketers and sales reps feel the brunt of faltering Procrit sales as J&J consolidates its biologics divisions.

Merck Takes Top Honors At PhAME Awards

May 07, 2008

News Analysis

0

0

Consumer advertising might be taking a hit in the media and Congress, but pharma was all smiles at this year's PhAME Awards as the best DTC campaigns took the spotlight

Sermo Joins With Med Mags

May 07, 2008

News Analysis

0

0

Still hoping the journal article on your drug's adverse reactions will go unnoticed? Think again. A new partnership between medical journals and physician social networking site Sermo just made chatting about drugs a lot easier.