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Pharmaceutical Executive-05-28-2009

home / journals / pharmaceutical-executive / pharmexec-direct-marketing-edition-05-28-2009

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Amgen and CDC to Spearhead Anti-infection Campaign

May 27th 2009
ArticleNews Analysis

Cancer patients worry not only about their disease, but also the side effects of the drugs they take to treat it. Now the Centers for Disease Control and Prevention and biologics firm Amgen are partnering on a multi-prong program to get patients to pay attention to another, related, danger: chemo-related infections.


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FDA Releases Guidance on Risk in Ads

May 27th 2009
ArticleNews Analysis

You know those loud soundtracks and distracting visuals during the safety information in your TV ads? Critics have been complaining about them, and new draft guidance from FDA is calling them a "no-no."

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