Strategy

Latest News


Pharmaceutical Executive

As the US government weighs its options on whether to commission a vaccine for the new H1N1 strain of influenza, pharma companies gear up for a possible epidemic.

Pharmaceutical Executive

In an effort to realign its sales division to reflect the current pharma environment-smaller, faster, better-Johnson & Johnson is trimming its sales force.

Pharmaceutical Executive

A company’s trade secrets and the goodwill it has developed can mean the difference between a blockbuster and a failure. Here’s what you should know and do to properly negotiate post-employment agreements.

Pharmaceutical Executive

Just two months after the purchase of Wyeth, Pfizer breaks its research division into two-one for large molecules and vaccines, and another for small molecules-with Wyeth and Pfizer execs at the helms.

"Best Pharma not Big Pharma" is Merck Serono head Elmar Schnee's business philosophy. He tells Pharm Exec Europe how the Swiss-based company aims to achieve that goal, and points out the current political obstacles.

Pharmaceutical Executive

Now that Vyvanse, Shire's innovative ADD drug, has been approved for adults, the company needs help to quickly roll out a complex message to neurologists. Its solution: a partnership that takes advantage of GSK's CNS muscle.

Pharmaceutical Executive

Compliance woes and stingy insurance providers are walloping the pharmaceutical industry. But now another nuisance is rearing its ugly head, as a high number of patients are ignoring their doctor's orders and dropping their prescriptions on purpose.

Pharmaceutical Executive

Pfizer is the latest addition to Big Pharma's data disclosure club; the drug giant will be disclosing all physician payments that total more that $500 a year.

Pharmaceutical Executive

Facing patent expiry for one of its top drugs and an overabundance of sales staff due to recent acquisitions, King announced that it would eliminate 760 jobs.

i3_t-580043-1408662569366.jpg

Stream Power

Pharmaceutical Executive

Convert future revenue into present value with alternative approaches to access capital.

i4-580042-1408662572197.jpg

Vaccines for All

Pharmaceutical Executive

The world is suffering. But just over the horizon is a new access equation that could speed innovative vaccines to where they're needed most.

Pfizer Sheds More Staff

Pharmaceutical Executive

Sales reps aren't the only ones heading for the unemployment line - Pfizer is eliminating researcher positions as fewer drugs are making it to development. But could streamlining the crux of drug R&D cause more harm than good?

Nycomed's New Horizons

Pharmaceutical Executive

Long-standing Nycomed CEO Håkan Björklund tells Pharm Exec Europe how the company is looking to new products, and new territories, to combat the patent expiry of its biggest product.

i3_t-574630-1408668444056.jpg

Overlooked Opportunities

Pharmaceutical Executive

"Test and treat" strategies aren't just for new-to-market drugs anymore.

i1-574631-1408668441579.jpg

Pharmaceutical Executive

Every industry has a life cycle, and pharma's has just entered its competitive stage. Here's how to prepare.

Two years ago, an internal Merck survey revealed that its basic research operation was "every flavor of what you don't want." Today the company is in the midst of implementing a new strategy that groups scientists at sites dedicated to particular clinical areas. VP Kathleen Metters explains why - and how.

Pharmaceutical Executive

At its annual business briefing, Merck surprised analysts with the announcement that it would be launching a new business in the biologics sector in an effort to create generic biotech drugs.

Pharmaceutical Executive

It's beginning to look a lot like layoffs. Lilly and Sanofi-Aventis announce sales rep cuts amid an economic downturn and the holiday season.

i2-570130-1408672459807.gif

Pharmaceutical Executive

Everything you wanted to know about the year's most important deals-and what to watch for in the future