
|Articles|May 10, 2022
Trends to Watch in Patient-first Pharma Marketing
Author(s)Phreesia
As healthcare increasingly shifts to digital, new pharma marketing and patient engagement trends are emerging at the forefront of care. In this podcast, Phreesia Life Sciences and Pharmaceutical Executive discuss how technology is changing healthcare consumers’ expectations and helping to create more personalized experiences focused on connecting the right patients to the right content, care and resources.
Trending on PharmExec
1
FDA Files Concerns Over Missing Data for Moderna’s mRNA Flu Shot: Report
2
Where Does Boehringer Ingelheim Stand Between Oral or Injectable GLP-1’s Being The Future of Obesity Care?
3
How Behavioral and Engagement Insights Improve Persistence in Patient Support Programs
4
Private Equity in Healthcare After Connecticut: Why the Life Sciences Industry Needs Stewardship Capital, Not Financial Engineering
5




