With new access levers emerging, positioning products will require a shift form the traditional launch playbook.
Bart Lombardi
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Bart Lombardi is a founder and managing director of Clarion, a Life Sciences Consultancy.
Articles by Bart Lombardi
In 2020 and beyond, succeeding in the new ecosystem means focusing on delivering value backed by data, tailored engagements with a diverse range of distinctly defined stakeholders, and monitoring the rapidly evolving healthcare space for new trends that will impact success.
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Latest Updated Articles
Launch Strategies: What You Need to Know in 2020Published: April 8th 2020 | Updated:
Product Launch Strategies: Adapting Approaches in 2020 and BeyondPublished: June 1st 2020 | Updated:
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