Subscribe

News
Academy
Multimedia
Conferences
Publications
Partner Perspectives
Resources
Subscribe

S. Kent Stephan

Articles by S. Kent Stephan

Retooling the Pharma Marketing Model

ByS. Kent Stephan

April 1st 2009

It's time for pharma market research to advance science-based decisions and foster judgement calls

Latest Updated Articles

Retooling the Pharma Marketing Model
Published: April 1st 2009 | Updated:

Trending on PharmExec

JP Morgan 2026 Preview: Bristol Myers Squibb’s Continued Growth

JP Morgan 2026 Preview: Roche’s Refresh

Pharmaceutical Executive Daily: Nine New Additions to TrumpRx

FDA Approves Novo Nordisk’s Wegovy Pill for Weight Management

Pharmaceutical Executive Daily: FDA Approves Wegovy Pill