It is Time to Rethink Engagement: Customer expectations have Changed. Have you?

,

Webcast

***Live: Thursday, October 7, 2021 at 11am EDT*** Join this webinar to learn how exceptional experiences can redefine value and drive higher performance. ***On demand available after final airing until Oct. 7, 2022***

Register free: http://www.pharmexec.com/pe_w/omnichannel ​ ​ ​ ​ ​ ​ ​ ​ ​ ​ ​ ​ ​ ​ ​ ​ ​ ​ ​ ​ ​ ​ ​ ​ ​ ​ ​ ​

Event Overview:

Today, selling in the healthcare marketplace is a new frontier. Disrupted by COVID, traditional models are no longer effective and fail to meet the evolving expectations of stakeholders. As Patient and HCP journeys become more digitally savvy, sales and marketing teams are challenged to adapt – from who they address, to the channels they use, to the information and measurements they have available. With studies showing 40% of physicians’ brand preference now attributable to customer experience factors beyond the product, pharma companies need to rethink engagement. Re-imagine stakeholder-centric experiences across personal, digital, and social channels. Join this webinar to learn how exceptional experiences can redefine value and drive higher performance as you:

3 Key Take-aways:

  • Map digital touchpoints and align them with your omnichannel strategy
  • Provide transparency across all activities for all customer stakeholders
  • Deliver a seamless customer experience

Speakers: Susan Hill
VP & General Manager, Customer Engagement
IQVIA

Nicolas Laurent
Director, Product Commercialization
IQVIA Global Technology Solutions

Time and Date: Thursday, October 7, 2021 at 11am EDT

On demand available after final airing until Oct. 7, 2022

Sponsor: IQVIA Technologies

Register free: http://www.pharmexec.com/pe_w/omnichannel