New Registry for Migraine Patients
The American Migraine Foundation (AMF) has developed a U.S. patient registry and biorepository for migraine. In collaboration with ZS, the AMF also has built a technology solution that sets out to collect a wide range of clinical and biological information from patients with migraine and other headache disorders, and to study that information over the course of an extended period of time.
AMF's American Registry for Migraine Research (ARMR) incorporates biological samples, leverages machine learning, and uses patient-reported outcomes, electronic health record and physician-captured data, and a mobile headache diary application to track the progress of patients over time.
Navigating Distrust: Pharma in the Age of Social Media
February 18th 2025Ian Baer, Founder and CEO of Sooth, discusses how the growing distrust in social media will impact industry marketing strategies and the relationships between pharmaceutical companies and the patients they aim to serve. He also explains dark social, how to combat misinformation, closing the trust gap, and more.
Real-World Data Demonstrates Efficacy of Apretude and Cabenuva in HIV Prevention, Treatment
March 14th 2025New real-world and implementation study data highlight the efficacy of ViiV’s long-acting injectables for HIV prevention and treatment, with Apretude showing zero HIV acquisitions and Cabenuva maintaining high viral suppression rates.
