Opioid Use Disorder Market Expected to Rise Significantly
A recent report from GlobalData, data and analytics company, forecasts the Opioid Use Disorder Market (OUD) to see substantial growth over the coming decade. The market will grow at a compound annual growth rate (CAGR) of 10.3% from $1.8 billion in 2017 to $4.8 billion in 2027.
According to GlobalData’s latest report, ‘Opioid Use Disorder (OUD): Opportunity Analysis and Forecasts to 2027’, the opioid epidemic in the US meant the region contributes 88.8% of sales to the global market, and the government is taking several steps to introduce policies which control the crisis. These policies, as well as the launch of four late stage pipeline agents, will be the key drivers of growth in the OUD market.
Current treatments are based around maintenance therapy with an opioid agonist, buprenorphine and methadone, or an opioid antagonist, naltrexone. In the case of an overdose, naloxone can be used as an acute rescue medication, and in some cases, it is used in combination with buprenorphine.
Beyond the Prescription: Pharma's Role in Digital Health Conversations
April 1st 2025Join us for an insightful conversation with Jennifer Harakal, Head of Regulatory Affairs at Canopy Life Sciences, as we unpack the evolving intersection of social media and healthcare decisions. Discover how pharmaceutical companies can navigate regulatory challenges while meaningfully engaging with consumers in digital spaces. Jennifer shares expert strategies for responsible marketing, working with influencers, and creating educational content that bridges the gap between patients and healthcare providers. A must-listen for pharma marketers looking to build trust and compliance in today's social media landscape.
Beyond the Prescription: The Role Pharma Plays in Digital Health Conversations
April 1st 2025As social media continues to influence healthcare communication, it presents both challenges and opportunities for the pharmaceutical industry. In this interview, Jennifer Harakal of Canopy Life Sciences discusses balancing compliance with effective digital engagement to build trust and facilitate meaningful healthcare conversations.
