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Pharmaceutical Execs Embrace the Web


Pharmaceutical Executive

4 June 2009

Pharmaceutical executives are spending an extra 11 hours a month online sharing their professional experiences and learning from their peers, according to poll ran by MeettheBoss.

The survey of 3000 of its 11,000 pharmaceutical members asked executives what direct value they gained from spending time running blogs, writing tweets and connecting with other executives. The responses revealed that executives who consider themselves to be "web-savvy," are spending an average of 11 hours more per month online than this time last year. What's more, more than 90% of respondents said they felt their time online was valuable to their daily role.

"I find online business networking very useful," revealed Meredith Cole, Project Manager at GlaxoSmithKline. "It allows me to create or join a discussion and get immediate answers and experiences from like-minded professionals on issues such as regulation or technology."