Speaker bureaus are a high performing channel, how do your programs measure up?

Webcasts

Wednesday, October 5, 2022, 11:00 AM ET Increase the value of your speaker programs with data and intelligence. Join IQVIA experts as they share industry trends and explain how modernizing this top performing channel by incorporating data, intelligence and the latest technology can help you adapt your engagement strategies for maximum impact.

Register Free: https://www.pharmexec.com/pe_w/speaker_bureaus

Event Overview:

HCP expectations of speaker programs are forever changed yet they remain one of the most valuable and preferred channels for education. With greater regulatory pressures, technology advancements, HCP dynamics and commercial model shifts how do you ensure the impact of your speaker bureau does not erode? Join IQVIA experts as they share industry trends and explain how modernizing this top performing channel by incorporating data, intelligence and the latest technology can help you overcome the challenges during this inflection point.

Three Key Take-aways

  1. Review key industry trends and impacts on the speaker bureau channel and HCP preferences
  2. Explore intelligence driven concepts and solutions that can be used to maximize outcomes for speaker programs
  3. Discuss how to seamlessly combine technology and services with data and intelligence to optimize the engagement lifecycle and drive clear, measurable results

Karen Villarreal
Head of Speaker Bureau

With over 10 years of cross-functional experience in the Speaker Bureau space supporting global clients, Karen has forged strong client relationships, developing strategic partnerships with experience across strategy, operations, product development, delivery, and account management.
Karen’s diverse consulting experience includes large program oversight, process excellence, product and portfolio optimization, and operational strategy which she applies in her role as the Head of the Speaker Bureau offering at IQVIA.
Karen holds an MBA from McDonough School of Business, Georgetown University and a B.S. degree from Newhouse School of Public Communications, Syracuse University.

Tom Kirkpatrick
Speaker Bureau Innovation and Offering Lead

As the Speaker Bureau Innovation and Offering Lead, Tom provides thought leadership, offering design, analysis and project management to best enable IQVIA Speaker Bureau innovation. Tom’s focus is driving Speaker Bureau innovation in keeping with overall IQVIA strategy, related IQVIA offerings and market opportunities. Tom maintains a solid understanding of business practices, process inefficiencies and cost drivers. Leveraging data and operational analysis, Tom ensures strategic efforts are properly organized and progress according to plan.
Tom lives with his wife Helene in Glenmoore, PA and stays strongly connected to his son, daughter and 2 grandkids. He has a B.S. in Computer Science and Mathematics from Duke University.

Register Free: https://www.pharmexec.com/pe_w/speaker_bureaus