SPOTLIGHT -
Reimbursement Benchmark Share: An Objective Measure of the Impact of Product Reimbursement on Sales Performance
Knowing that product reimbursement affects performance and varies by geography, this article proposes the use of Reimbursement Benchmark Share (RBS) to quantify the influence of reimbursement on a product’s performance.
Payer Contracting: Three Criteria for Success
Bill Barr outlines the systematic application of three criteria to guide discounting decisions.