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Jon Tilton Joins Ruder Finn as Head, Digital and Social for Healthcare
Leading global communications agency, Ruder Finn, today announced the appointment of Jon Tilton as Head, Digital and Social for Healthcare. Tilton will join Ruder Finn's executive leadership team and report directly to Christie Anbar, Managing Director of Healthcare.
"The healthcare industry is at a pivotal inflection point, with the digital landscape rapidly evolving for patients, retailers, payers, biopharma and health tech," said Tilton. "The healthcare journey starts online, not at the doctor's office – providing an opportunity to not only connect earlier but engage throughout that journey, which changes the way we need to serve clients. Strategy, analytics-driven messaging, compelling creative and interactive patient-first experiences are imperative for a company's or brand's success."
Trends in Continuing Medical Education
April 12th 2024Elliott Yoo, Senior Media Strategist at epocrates, takes a closer look at the trends in CME consumption and what the future of medical education will be – from the priorities for physicians as they juggle learning with patient care, to what type of activities resonate most with prescribers.
Transforming Cancer Care: Data, AI, and Patient-Centered Care
July 20th 2023Join us as Mohit Manrao, SVP and head of US oncology at AstraZeneca, shares his patient-centered approach to transforming cancer care, bridging the gap between innovative science and tangible patient outcomes across all populations on a global scale.
