Pharmaceutical Representative welcomes new editorial advisors

Pam Bailey, Jim LaMartina and Andy Hartnett have joined Pharmaceutical Representative's editorial advisory board, boosting the number of members to 13.

Pam Bailey began her career as a pharmaceutical sales representative in 1993. She worked for Schwarz Pharma in Georgia, selling cardiovascular products in a territory that covered approximately one-third of the state. The extensive range of her territory provided her with opportunities to network with other sales representatives and inspired her to found the highly successful Atlanta Medical and Pharmaceutical Representatives' Association.

Bailey left Schwarz Pharma to work as a female health care representative for G.D. Searle, and was recently promoted to that company's sales training department in Chicago. As a result of her promotion and transfer, she has resigned as president of AMPRA and accepted a new position with the association.

In her newly created position of director of membership extensions, Bailey will be responsible for answering sales reps' questions about AMPRA, and giving advice on how to start a representatives' association based on AMPRA's mission and model. Sales reps who wish to ask her about these topics can reach her at (847) 779-3509.

Jim LaMartina, senior director of training and development for the United States and Mexico for Parke-Davis, brings more than 25 years of experience in pharmaceutical sales and marketing to the advisory board.

LaMartina has spent his entire career with Parke-Davis and held a variety of positions. He has held the responsibilities of a field rep, a hospital sales rep, a district manager, a product manager, a regional sales director and the national director of sales for Canada.

LaMartina is also the current president of the National Society of Pharmaceutical Sales Trainers.

As an editorial advisor, LaMartina brings a comprehensive, well-rounded perspective of both the international and national pharmaceutical industries.

Andy Hartnett, the director of education services for Astra Merck, joined the editorial advisory board in mid-1997.

Formerly a trauma nurse in an intensive care unit, Hartnett made the switch to pharmaceutical sales representative for Reed & Carnick in 1988.

He was promoted to national training manager after three and a half years as a sales rep, and worked for Reed & Carnick in that capacity until 1995. That year, he joined Astra Merck as an education integrator. Within a year, he was promoted to his current position.

Hartnett has been a member of the National Society of Pharmaceutical Sales Trainers since 1993, and served as the organization's president from 1997 to 1998.

He serves as a major in the National Guard, and is also a guest lecturer and advisor for the University of Mississippi's School of Pharmacy. PR