David Logue sees the industry adapting to address medical needs and deliver treatments to patients in ways that afford greater personal empowerment.
By the end of 2020, it is predicted that AI will create more jobs than it is taking. Should reps be concerned, asks David Logue.
Digital advances, new expectations from HCPs and patients, and a dominant outcomes-based reimbursement environment is creating an emerging need and opportunity for CMOs and CIOs to converge and collaborate to better meet new customer expectations, writes David Logue.