Pharmaceutical Executive-10-01-2008

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Stop the Bleeding

Pharmaceutical Executive

Manufacturers overpay PBMs millions of dollars each year in rebates overpayments. Here's how to stop the leakage.

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Pharmaceutical Executive

Japan is playing a game of catch-up, dropping big cash on biotechs and risky acquisitions. But with patents expiring and sales falling, can they really pay their way to global success?

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Going for Gold

Pharmaceutical Executive

Try this one on for size: Multi-tasking isn't the path to greatness

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Getting Personal(ized)

Pharmaceutical Executive

Stop worrying about shrinking the market for your drug, and start figuring out how the "test and treat" business model works.

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Open For Debate

Pharmaceutical Executive

Tensions mount as stakeholders in the UK health industry attempt to work out drug cost problems

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What's The Buzz

Pharmaceutical Executive

What's the buzz all about? Word of mouth is more effective than we think.

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Getting "Engaged"

Pharmaceutical Executive

Web analystics is helping a new generation of pharma web sites get engaged.

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Future Shock

Pharmaceutical Executive

A vision of pharma's next business model is starting to emerge. But how do we get from here to there?

Pharmaceutical Executive

Cubist Pharmaceuticals CEO Michael Bonney has given the company a successful start-and is now predicting the future of drug resistance.

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Evolving Clinical Trials

Pharmaceutical Executive

Clinical trials need to change. A recent survey shows that industry should address the research supply chain for the greatest gains in effciency.